Professional Science and Technology Photographer Pretoria | Johannesburg | Gauteng
Communicating Research through Photos
With an eye for detail we deliver ‘hi-tech’ images to our clients. Call us for all your Science and Technology Photography needs. We work countrywide on request.
Too often, taking photos of one’s research is an afterthought
Photography is something that we put off until we have a need for the images, such as for a presentation. At such a late juncture, the only option may be to search online for appropriate images. Photos of science, particularly of one’s research discipline, however, can be difficult to locate, even on stock sites.
Imagine instead a scenario in which you already have all of the photos that you need for a presentation, lab, web site or print publication.
Beyond providing an ample supply of images for your research products, photographing science is the simplest way to communicate your research. “Humans are visual creatures: We relate to images,” said Alex Wild.
Research photography can also have a positive impact on the public perception of science. “Scientists need to communicate more, especially about the implications of their work. At times, the public lacks appreciation for science because of its complexity. Photography can help researchers to demystify science.”
Mehling